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Pierce Brosnan's paan masala ad banned in India

Pierce Brosnan's paan masala ad banned in India

"It's very difficult to believe Pierce Brosnan has done this," says India's CBFC chief
20 Oct, 2016

If Pakistani artists weren't enough, India has now banned Pierce Brosnan's paan masala ad because... it's illegal!

According to DNA India, India's Central Board of Film Certification (CBFC) chief Pahlaj Nihalani has banned the former James Bond star's ad without actually having seen it.

“I haven’t seen the ad. But it is very difficult to believe Pierce Brosnan has done this. Money can hardly be a criteria when you’re selling death to people," he told the publication.

He added, "However, he has chosen to do what he has done. But there is no way we can certify the ad. All paan masala, tobacco, alcohol ads are automatically and unconditionally banned.”

The decision comes after the Consumer Protection Act in the Indian Constitution which declares tobacco and alcohol advertisements (online and traditional) to be illegal in the country.

India's CBFC chief is adamant on not lifting the ban. “Absolutely not [airing the ad]," says Nihalani. "Even the liquor ads showing big stars like Shah Rukh and Saif, which pretend to sell non-alcohol products while actually selling the alcohol brand, are illegal. You can’t use a name associated with an alcohol to sell any other product."

And to really drive home the point, he said: "I repeat, all paan masala ads are banned by the government on all public platforms. So what does Mr Brosnan hope to achieve by doing this ad?”

Sorry Bond, it seems like all your class went straight out of style.

Comments

KT Oct 20, 2016 10:33am
No matter which country these ads are shown. If stake of peoples health is associated with these products they should be banned. No matter who promotes it !
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Dipak Singham Oct 20, 2016 10:41am
One side Govt. allow to selling the death products against huge tax amount & other hand they circulating ads for don't use these death products for your good health. I visited North East India where nor allow to selling these Pan Masala's nor written on wall "don't spit on wall". We Main lander need to learn from our High lander "North eastern states", how to be clean & healthy in daily life.
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Great Oct 20, 2016 10:45am
Salute Sir ... for being unwavering towards law. You want to show this Advt, get the law changed and Mr. Nihlani will oblige.
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indian Oct 20, 2016 11:02am
pakistan think india only ban beef!
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Kryptonite Oct 20, 2016 11:16am
So many paan ads were aired in the past. Most recently Vimal paan masala. No end to stupidity of CBFC and Pahlaj.
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Truth Oct 20, 2016 11:44am
Ban on pakistani actor and ban on pan masala ad is two different thing .....
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AsifButt Oct 20, 2016 12:12pm
"All paan masala, tobacco, alcohol ads are automatically and unconditionally banned" Now that is what I call power of legislation. Something which is a DREAM in Pakistan !!!
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Mirror Oct 20, 2016 01:25pm
Look we have james bond to sell our pan masala
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Blitzer Oct 20, 2016 01:53pm
World's largest democracy, ladies and gentlemen. /sarcasm
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Masood Hussain Oct 20, 2016 02:25pm
"BOND" has the license to kill. Now he decides if he chose Pan Masala to kill instead of a Gun.
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Kamal Pasha. Oct 20, 2016 03:07pm
Advertisements of harmful products are banned but manufacturing is allowed because government make money through taxes.
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rahul1 Oct 20, 2016 05:51pm
No loss for Pierce Brosnan. He would have already made the money
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fuer Oct 20, 2016 09:17pm
Plesase also ban chicken eggs bread potatoes...
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Peeps Oct 20, 2016 09:31pm
@indian , beef is food with nutritional benefits, pan masala is anything but that....
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Peeps Oct 20, 2016 09:33pm
Good...
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Justin Oct 20, 2016 09:54pm
Ban on female objectification in movies too?
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Ajaya Dutt Oct 21, 2016 01:53am
"If Pakistani artists weren't enough, India has now banned Pierce Brosnan's paan masala ad because... it's illegal!" A headline in a moderate Pakistani Newspaper. ALL paan masala, tobacco, alcohol ads are automatically and unconditionally banned. If this is what a moderate Pakistani does, not wonder what usual Pakistani do. They do what they do best.
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Asif Mahmood Oct 21, 2016 08:54am
@AsifButt dear this is already banned in Pakistan, tell me when you have watched any ad for these stuff in Pakistan, at least i remember in my early age, Wills, K2, Pan Masala etc ads but its gone a long time ago. Don't underestimate my beloved country always.
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AsifButt Oct 21, 2016 06:11pm
@Asif Mahmood What I said has DEEPER meanings. Everything is there in Pakistani laws. But how strong do institutions feel when it comes to exercising their power/rights. I could give tons of examples ,
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