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so refreshing to read someone say this. Abhay you have my respect

Nailed it.

His efforts should be applauded to bring the change in our society!

There is no cure for inferiority complex.

Bravo Abhay for calling a spade a spade. This racism against black color is so much ingrained that we do not even realize. Its nice that a celebrity like you stands in with a mirror in the hand.

Nice! Deol sahab

Abhey Deol is arguing with nature. Some things are pleasing to eyes, some are not. That's a fact of life. Nobody should blame the person as some things are out of control but to totally deny that there is differentiation is plainly wrong. Why we want our babies to have fair color? As they look more cute in them and we get sad when their color gets faded as they do not look that much cute to everyone. If we start denying that no they are still cute as they were, it's like shutting our mind to accept reality. People in general do look better to the eyes with fairer skin, that's a fact - whether it's sad or unjust that's another debate. Everyone wants to look good in front of others (with few exception) and fairness creams attempt to meet this desire. Nothing wrong in that.

Totally agree with Deol, what is not used by a person should not be endorsed this is hypocrisy.

Bang on, Abhay! You are truly living upto your name!!

The dark skin is not just in South India; it is in East, West, and North India too. Just because fair skin is slightly more common in these places does not mean that the Indian (and Pakistani) people are not seen as being dark-skinned by outsiders. The vast majority of people in India and Pakistan have a very sub-ordinate and low esteem of themselves and hence the naked and public desire for fair skin. People like Abhay Deol are a rare commodity, especially when they use their prominence to fight in-justice, because that is what it boils down too. Personally, I love dark skin as it is sexy; does not mean that I do not like fair skin too. It all depends on the over-all personality of the person.

Bravo.... Indian civil society is in safe hands with people like u, Abhay... We'll definitely make progress on this in the years to come

I laughed like a million times already !! Fully agree with what Abhay Deol wrote... Though I'm not into his movies but certainly am a fan of his views !!

I salute to Abhay Deol for taking up the racist advertisements.

Best!

@analyses your views are coming close to how a racist person would think and glorify fair screen. In your case its probably not voluntary and just a deeply ingrained bias due to the social conditioning you have gone through. You need to reflect on this and figure out how you can come out of this deep prejudice.

To sum it up all. Such cover-up makeups just conceal the truth making the wearer a false person who hides reality.

My Doppelganger well said very well said!!

According to someone, nearly 95% Indians are black and without toilets while the rest chose to leave the country.

#Respect for Abhay. A very valid statement, absolutely spot on!

@Saquib Ahmed Nailed It Bro!

@analyses What a crass comment! Beauty is in the eyes of beholder.

Fair and lovely is neither fair nor lovely. It is downright racist. Hindustanis are 56 shades of brown. Period. Fair skin is not the lovely tone. Be fair in your dealing and not skin. Fairness creams promote racism and inferiority complex in the fairer sex. Their promotion needs to be banned.

We know that 'Rajnikant, Smita-patil, Abhay, Nawazuddin' are beautiful (black) actors :-)

@Nasser agree with you brother, we inded need to change our selves, in our culture white skin is preferred over dark skin, look at the countless ads of fairness products, when will we learn that the inner of a person is the true image and not the outer skin.

@mady Abhay is not black but I completely agree on Smita Patel Rajnikant Nandata Das Rekha Zeenat Aman Kajol Rani Padmani Kolhapuri Ratti Agni are all beautiful people

This idea of White is right goes back to the days of colonial rule where our fascination of the white skin contributed to our downfall. In the West they want to go dark!

@analyses Everything is wrong with that thinking. Color of your skin doesn't matter and should not matter.

Well done Abhay! Somebody needs to hold these stars accountable for their actions. Actors are responsible for the products they peddle. After all they are putting there stamp of approval behind these products. They had a choice and they choose to do it.

One privileged guy attacking other privileged people. How does it affect the masses? It doesn't.

More power to him, and damn the other actors who are hypocrites

@analyses And the westerners (white people) lying on the beaches for hours tanning their fair skin for a darker shade.........

What about western women who despise their white skin ?

@analyses Sir, you are expressing opinions and calling them facts your mind is sadly conditioned to find white babies cuter than black babies which is the definition of subjective.

All of the above actors are representing what they are actually not so...

Just wow!

Trying to gain some attention by playing fairness card

Good Job

Good point. Fairness cream is not ok but Ajay Deccan is endorsing Vinal Pan Masala. What about that? What is he telling to the people or youngsters? No comment on that. By the way agree with your comment on fairness cream Abhay. Well done.

Great, finally somebody from Bollywood had the courage! Thanks Abhay

Color racism in deeply ingrained in subcontinent - lets accept this fact - to eliminate this racism

@analyses Abhay is exactly making the point for people like you. There is nothing wrong if someone finds fairer skin attractive but it should not be the opinion that needs to be promoted . Advts like this force an opinion on the society to think dark people do not fit in the society.This also promotes racism.bollywood stars are highly influential. Just like we don't want them to promote tobacco products or drinking alcohol these adverts are not in the good of the society as a whole.

@analyses that's pretty racist

@analyses your mind set and comments are a reflection of the racist and sexist mindset that exists in the society. I feel pity for your wife and children. How can an individual be saddened at looking at a child??? Have you not seen black babies in America? They are actually very cute and adorable! Have you not seen very pale, sorry to say ugly white people? This clearly shows that skin colour doesn't define your beauty, its your facial structure and features that do!!!! I think bipasha basu is one of the most beautiful looking actresses in Bollywood and not Kareena khan who looks like a white horse

Abbhay Deol is on the right!