A new animated film Allahyar and The Legend of Markhor is in the works and its first teaser tells us it's one to watch out for.
The teaser is a close representation of Pakistan's awe-inspiring natural landscapes and its focus on our national animals has piqued our interest.
Images got in touch with 3rd World Studios, the production house behind the film, to know more.
Associate Producer Eyad Ibrahim reveals about the film, "[Allahyar and The Legend of Markhor] follows a young boy as he discovers the magical world of animals and goes on a journey that explores the relationship between humans and their sentient neighbours on earth."
According to Ibrahim, the film will have something for the whole family, so isn't just for children.
"We’ve tried hard to create a balance. The film comes together with different elements that combine to enthral audiences of all ages, giving everyone an entertaining story that they can relate to."
He adds, "Who doesn’t love talking animal films?" and we agree.
What sets Allahyar and The Legend of Markhor apart from other films is the heavy influence of Pakistan's nature and wildlife.
"We [at 3rd World Studios] as Patriots, have chosen the national animal [markhor], national heritage animal [snow leopard] and the national bird [chukar partridge] as the stars of this film. It is a film that addresses some of the prevalent issues facing us today and is chock-full of masterfully camouflaged social commentary. For example, the concept of wildlife conservation is almost non-existent in our country. We believe that if we want to change this, we have to educate the people and entertain them at the same time."
So far, the film has gotten the likes of Ali Noor, Natasha Humera Ejaz and Arieb Azhar on board. Natasha has recorded a song for the film and Arieb Azhar will be playing a character in the film. Ali Noor will be doing both!
The film will be directed by Uzair Zaheer Khan and he is joined by Azfar Jafri (director of Janaan) in his crew.
About 3rd World Studios, Ibrahim says that the company arose from the desire to fill a void in the industry.
"Clean, wholesome entertainment for the youth is rare in Pakistan today. 3rd World Studios wants to promote elements like our language, customs, and values, so as to instill pride in our people towards this great nation."
While Allahyar is still in production, Ibrahim promises that we'll be "hearing the good news [i.e. a release date] soon."