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Nike launches Pro Hijab for female Muslim atheletes

Nike launches Pro Hijab for female Muslim atheletes

Nike is the first multinational company to create active wear for Muslim women
08 Mar, 2017

Nike's newest product isn't a sneaker. It's a hijab.

The active wear company recently launched a sports-friendly version of the traditional headscarf.

According to Vogue Arabia, the pull-on Pro Hijab is made of light stretchy breathable fabric, a welcome relief from traditional fabrics like cotton, which retains moisture and can cause discomfort when an athlete gets sweaty.

“The Nike Pro Hijab was designed as a direct result of our athletes telling us they needed this product to perform better,” Megan Saalfeld, a Nike spokesperson, told Al Arabiya English. The Emirati Olympian Amna Al Haddad told Nike during a visit to the company’s sports lab in Oregon that she had just one hijab she could wear, and she had to hand-wash it in the sink every night during competitions.

The brand has been developing the product for over a year and the hijab has been tested by many hijab wearing athletes.

The testers include Abu Dhabi based figure skater Zahra Lari and mountaineer Manal Rostom.

While many small companies have attempted active wear for Muslim women, Nike is the first multinational company to take this step. Nike plans to release the Pro Hijab early next year.

Comments

Umer Mar 08, 2017 01:41pm
That's why Nike leads the way..
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Igloo Mar 08, 2017 01:55pm
Cool - literally! Another gap in the market is the production of loose garments for men and women that keep you cooler in the summer and warmer in the winter.
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Abdulla Hussain Mar 08, 2017 02:01pm
Women look graceful in full attire.
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Nilesh Mar 08, 2017 02:05pm
Wow what a dress, she is looking great!!!
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Zulfiquar Mar 08, 2017 03:08pm
Welcome move! Other dresses need to be looked into
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Ahmer Mar 08, 2017 03:12pm
Good idea but these days even hijab is used in a pretentious way. Don't get me wrong, I am all for it if someone wears it by their own will and for what they want i.e. to be modest or to show off but you can't be both at the same time. Or can you be?
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Sl Mar 08, 2017 04:16pm
Making oppression fashionable.. Love you NIKE
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Logical Mar 08, 2017 06:13pm
@Sl 1.3billion ppl in the world are oppressed under your logic...nice
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SATT Mar 08, 2017 06:14pm
Nike should also come with sports wear for men's eyes.
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sma Mar 08, 2017 06:20pm
@Sl Perhaps what is oppressed are your thoughts?
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Puthomadre, karachi Mar 08, 2017 06:49pm
Discovery of the century!!
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AKhtaruzzaman Mar 08, 2017 07:13pm
If the sports hijab is aerodynamic, it will give an edge over other athletes.
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OZ Mar 08, 2017 10:27pm
@Logical Only a small % of women wear Hijab. Not 1.3Billion.
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Vish1 Mar 09, 2017 08:54am
@Abdulla Hussain ! Who are you to define what is graceful? For me, a free and independent woman is the most graceful! And, not the one who need to follow rules of a man-oriented society! That is actually disgraceful!
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Ramadosa Mar 09, 2017 11:18am
@AKhtaruzzaman : If Sports Pro Hijab provides ANY advantage, it will be out for EVERYBODY! I don't think hijab is will have a special corner on it. It already looks like common swimmers' head gear!
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asif Mar 10, 2017 02:09am
@SL, any idea what oppression means my mate?
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