Nominees were announced at a sophisticated affair that hinted at bigger things to come at the 15th LSAs
Just when we thought we were done with summer shopping, out came the ads again, pitching an enticing new key word: Eid!
With two brands - Khaadi and Maria B - and a blogger from Pakistan, Swarovski's shows that it's here to stay
Celebrities are dominating Pakistani fashion shows, and that might be a problem
Hum Network's BCW brings to eager viewers wearable, affordable bridal finery - what's in store this time around?
The designer's debut lawn collection is just a little ways away. Here's what to expect
Ahmed Ali Butt talks about his successful run in the very serious business of comedy in Pakistan
Frieha is set to appear in Wajahat Rauf's Lahore Se Aagey and Javed Sheikh's next
Would we buy what we saw on the runway? Read on to find out
Social media reviewers happily declare each and every collection ‘outstanding’. We beg to differ.
In fashion news, Zaheer Abbas nailed summer whites and Jafferjees was a hit
This fashion week may yield more in the way of business opportunities
Veterans like Shamaeel Ansari and newbies like Natasha Kamal will vie for attention on the runway
We take a tongue-in-cheek look at the latest trends in lawn madness
Fawad dishes on the Dharma camp, future films and his alleged 'ego issue'
"We're incapable of following market trends,” says Faryal Aftab. Could that be why the brand is a success?
There was lots of lawn on the final day of PSFW - not all of it was yawn
Kamiar Rokni's pret line shines bright, Khaadi makes a comeback
From Nomi Ansari's 'Joyride' to Ali Xeeshan's dive into monochrome, here's what we're finding interesting this PSFW
People don’t need to know about me, they need to know about my brand, says Khaadi kingpin Shamoon Sultan
Homegrown, nationalistic, savvy to the core, Shamoon’s Khaadi is Pakistani fashion’s greatest success story