Updated 20 Jun, 2024

After starring in television dramas, movies and hosting a game show, Fahad Mustafa has turned to fashion and launched his own clothing brand.

In an Images exclusive, he told us all about the new label, Nine Figures, and why he believes it’s different from other celebrity-owned brands.

“I’ve travelled the world, worn countless designers, and tried so many outfits, yet something always felt missing. There was this intangible quality, this essence that I couldn’t quite find. I realised that there was a gap in the market for truly high-quality, well-cut, and perfectly fitting clothes,” Mustafa told Images.

Inspired by experiences, the Quaid-e-Azam Zindabad actor decided to create a brand that brought his personal style and vision to life.

“I wanted to offer something unique that embodies the perfect blend of quality, comfort, and style.”

Mustafa said Nine Figures is special because it is all about celebrating individuality and confidence. He added that the brand’s vision was to offer stylish, high-quality clothing that empowered people to express themselves.

“What makes us unique is our commitment to quality and originality. We don’t care about having a big name tag — we care about delivering the best fabric and the perfect cut.”

Mustafa continued that the brand’s team of designers are exceptional and a lot of research went into each piece to ensure it’s not just fashionable but worth every penny.

But what does the name Nine Figures even mean? The actor explained, “The name Nine Figures symbolises reaching the pinnacle of success and style. It’s about achieving greatness in every aspect of life, including the way we dress. We want our brand to inspire people to aim high and feel confident in their own skin.”

According to him, their target audience is anyone who values style, quality, and self-expression.

“We’re here for people who are confident and want to stand out from the crowd. Whether it’s for a casual outing or a special occasion, we want to offer pieces that make them feel their best.”

While Mustafa does not design the clothes himself, he said he strongly influences the creative direction and works with a team of designers to bring his vision to life.

“I’ve been wearing different designers in movies and dramas for years. Despite not being a fan of fashion shoots or copying trends, I wanted to create something original and chic that resonates with my audience. It’s a collaborative effort where everyone knows their domain very well,” he said.

According to Mustafa, his brand is set apart from other celebrity-owned fashion labels because of its authenticity and dedication to quality.

“We’re not just another celebrity-backed brand; we’re creating something truly original. I’ve worn all sorts of designers over the years, but with Nine Figures, we’re offering something that has my personal touch and creativity, without copying existing designs. It’s all about delivering high-quality, unique pieces.”

The actor maintained that sustainability is a core value for the brand, and they strive to use eco-friendly materials wherever possible while looking for ways to reduce their environmental impact. Mustafa said it was important to create clothes that not only look good but feel good when the customer knows the clothes are made with the planet in mind.

“My goal for Nine Figures is to establish it as a leading fashion brand known for its quality, style, and innovation. I want to create clothes that people love to wear, that make them feel confident and empowered. It’s about building a brand that stands the test of time and stays true to its values,” the actor told Images.

Nine Figures currently has an online presence and is looking to expand to physical stores in the future.

“We want to make Nine Figures accessible to everyone, whether they prefer shopping online or in-store. It’s all about making it easy for our customers to get their hands on high-quality, stylish clothing,” Mustafa said.


Syed Hasni Jun 15, 2024 03:37pm
Chop your own wood and it will warm you twice.” – Henry Ford I m not sure if he is a good designer but man this Guy is hard working-stay warm.
NYS Jun 16, 2024 08:26am
Fahad himself has tried all categories outfit now able to distinguish what suits what not –Nine figure is inviting, target adult male only Here goes another brand .....
Ron Jun 17, 2024 08:02am
Good luck bro and will definitely keep your brand in my closet
Abdullah Jun 17, 2024 09:00am
I am surprised to see he copied the brand name and style of an existing brand!