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Indian designer Manish Malhotra uses soundtrack from Parizaad for latest clothing campaign

Indian designer Manish Malhotra uses soundtrack from Parizaad for latest clothing campaign

He used an instrumental version of the hit OST and shared the clip on his social media accounts.
29 Nov, 2021

Celebrated Indian designer Manish Malhotra's latest campaign left many Pakistanis startled more for the music than the clothes. In an unexpected turn of events, the fashion mogul decided to use a well-known soundtrack from hit drama serial Parizaad.

The soundtrack fits perfectly with the velour and heavily bejeweled clothing line.

The Indian designer used the official score in an instrumental form, however, a majority of Instagram users in Pakistan don't have access to Reels and can't open them.

This is what the video looks like when you open the Reels
This is what the video looks like when you open the Reels

If you have access to Reels, you will be able to see credit given to the song.

Many users noted that because people aren't able to access Reels, they can't see the credit.

His post immediately got a reaction from Ahmed Ali Akbar who stars in the drama.

Does this mean that Malhotra has been watching Parizaad? We would love if that was true. Pakistani shows deserve love across the border too!

Overjoyed fans of both the drama and designer were delighted and appreciated that the serial is not only reaching new heights in Pakistan but is also making its way across the border. Parizaad is one of very few serials that has been appreciated for its quality, actors and the importance given to Urdu literature.

Criticism aside, the song being used by a well-known designer is a proud moment for all the fans who have been raving about this serial and made sure it gets noticed globally. However, we hope Instagram gives all Pakistani users access to Reels (and Instagram Music!) so they can join in on the fun too!

Comments

Jawwad Nov 29, 2021 07:10pm
Who is going to pay for the copyright?
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ENGR Hamid Shafiq Nov 29, 2021 08:16pm
No new Ideas by Indian
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Ahmed Nov 29, 2021 10:27pm
It is a shame that there is no respect for copyright
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GunnerND Nov 29, 2021 11:18pm
Where to watch this show?
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KS Nov 30, 2021 02:26am
Thieves as usual.
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Tanvir Khan Nov 30, 2021 03:27am
The world of Sangeet is the Great and Eternal ONENESS!!!
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Akil Akhtar Nov 30, 2021 03:45am
Shameless...and then they hate Pakistan....
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Dollarman Nov 30, 2021 06:26am
Copy cats are copy cats!
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Five Rivers Nov 30, 2021 06:30am
Pakistanis should give Indians lessons on Music.
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Syed Ahmed Nov 30, 2021 08:51am
At least take some handsome hungs besides these guys just get out off from hunger strike by the design look awesome
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Indian Nov 30, 2021 10:31am
It's wrong to use someones creation without permission.
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Tadka Nov 30, 2021 11:00am
Look before u leap is apt for such trollers
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Five Rivers Nov 30, 2021 03:26pm
While the Pakistani artists are banned in india, the Pakistani music is being copied by Indians on higher level.
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Dr. Salaria, Aamir Ahmad Nov 30, 2021 04:15pm
Who cares?
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Ehsan Nov 30, 2021 07:30pm
Parizad is an excellent drama that shows that emphasizes on the inner niceness of most of the people. The dialogue are of a totally different level, what a treat to listen an watch.
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shazeb abrar Dec 01, 2021 12:43am
Its an acknowledgment of a good work. People associated with the drama should be proud of the fact that their work is being appreciated and liked by the fans across the borderas well. Art and Music has no boundaries and should be above all the prejudices and negativity.
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Chacha Jee Dec 01, 2021 04:32am
Publicize this in India that Manish Malhotra used Pakistani Product to permote his business. He, Manish Malhotra will be finished. The End. Just attach with his Name, a word 'Pakistani'. It will be a sweat revenge.
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