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Yasir Hussain questions Esra Bilgic as brand ambassador for Q mobile
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Yasir Hussain questions Esra Bilgic as brand ambassador for Q mobile

"Don't you think a Pakistani brand should have a Pakistani ambassador?" he asks.
Images Staff
Updated 14 Jul, 2020

Esra Bilgic had revealed to Images that she was going to be working with some Pakistani brands.

At the time of the interview there were three brands in line - but we have a feeling we'll be seeing more of her - and one brand has revealed the news.

A photo posted by Instagram (@instagram) on

Pakistan's Q Mobile broke the news that Bilgic is their next brand ambassador. And while Ertugrul and Halime Sultan fans rejoiced (can you blame them?), there were those who had some concerns.

Yasir Hussain has previously raised his voice over PTV airing Dirilis Ertugrul and now he is speaking out about this new reveal. Taking to Instagram he shared the news and wondered why Bilgic has been made a brand ambassador for a Pakistani brand.

Hussain asks, "Don't you think a Pakistani brand should have a Pakistani ambassador? Not Indian or Turkish?"

He goes on to question, "Is Mahira, Saba, Sonya, Minal, Aiman, Amar, Zara, Haniya, Sana, Yumna, Armeena, Sara, Hira... anyone not worthy enough to be a brand ambassador for a Pakistani brand?"

Not commenting further he ends his note saying, "Support Pakistani actors. Pakistan Zindabad," although he did manage to explain why wife Iqra Aziz's name wasn't in the list, saying, "I didn't take Iqra's name because she is already a mobile brand ambassador."

Like every time before, Hussain's comments became the conversation on Twitter. This time the reception was mixed as there were some who agreed with him.

But overall there were many calling him out, exhausted by the claim of supporting Pakistani artists when according to them, Pakistani content is not improving for the better.

Comments

M. Kamran Jul 14, 2020 10:08am
I am not sure whats his problem!
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azher Jul 14, 2020 10:11am
very right
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G H A L I B J E E E Jul 14, 2020 10:13am
Agree with Yasir on this one, if local Brands are not going to support Local industry then they they do-not deserve the local market share.
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Ayesha Siddeqa Jul 14, 2020 10:15am
Yasir: Please don’t take refuge in loyalty appeals and emotional blackmail to save your bucks. Pull up your socks, produce quality content, and make us all proud of you. The Turks believe in excellence and they have proved it.
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Fastrack Jul 14, 2020 10:27am
Never saw him complain when westerners were casted.
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jaredlee007 Jul 14, 2020 10:37am
Very appropriate question. Esra Bilgic should consider working Pakistani dramas first instead of finding short cuts via advertisements.
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Nasir Jul 14, 2020 10:43am
If our people working in Hollywood, Bollywood then its their pride. Why we are becoming jealous ?. If will not do the respectable quality work then others people are doing.
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Omer Jul 14, 2020 11:12am
It's simple. Work hard and earn the spot. You can't blame anyone for not getting the job!
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Saad Jul 14, 2020 11:24am
Shan must be laughing in his chair.
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FS Jul 14, 2020 11:25am
It’s not about nationalism. It’s about brotherhood
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SMalik Jul 14, 2020 11:48am
We live in a global economy. Why not?!
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Jawad Jul 14, 2020 11:59am
why were these people quit when, when Indian celebrities were doing these adds
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Sami Jul 14, 2020 12:20pm
I think the same argument is made by Indians when Pakistani artists were hired in their films/music. We should appreciate talent no matter where it comes from. I am pretty sure if Pakistani artists produce a blockbuster like Ertugal they will be hired by many more brands. If their shows are exported they will be hired by overseas companies too.
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Ali Jul 14, 2020 12:24pm
Buddy improve yourself instead of criticizing.
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A true fact Jul 14, 2020 12:41pm
Why do our actors think they are entitled to all this? The quality of content that the majority of them produce is below par to anyone. And yet their sense of entitlement seems to never go away. Raising a generation of Free handouts and “my child you are the Best no matter how poorly you perform” isn’t going to get them very far. Esra is the choice because of her talent and acknowledgment she has received for her accomplishments. Our industry and actors need to First get there and then crib!
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SadFaces Jul 14, 2020 01:01pm
Not a single peep in all these years supporting Indian content and actors, but if we support Turkish actors then all hell breaks loose. Honestly, all our dramas are made in homes only, but at least their content shows beautiful landscapes, national monuments and even local places and restaurants that people can relate to.
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Zubair Ali Jul 14, 2020 01:10pm
Pakistani dramas are now without any content. it does not reflect our culture. these dramas are actually rubbish which cant be watched with family. only Ertugrul Ghazi can be watched with family and have a good content to see. We miss the PTV dramas of old era.
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Sheraz Ali Rizvi Jul 14, 2020 01:19pm
Simple answer to your question that you don’t have that much following like this Turkish actor has. This is business my dear friend.... they need to recover their investment
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Hassan Jul 14, 2020 01:20pm
May be it helps Q mobile go global. Why do Pakistani s need a special lense to analyse everything. Religious people need to pass everything from religion perspective, actors trying to use Nationalism. By his logic, why do we eat foreign products and I am pretty sure His honeymoon was also not in Pakistan. List can go on.
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Faizan Jul 14, 2020 01:36pm
Where were all these people when Kareena Kapoor, Shahid Kapoor etc were brand ambassadors for Q mobile. These so called vision less crops did not utter a single word against it. But all the fuss now because the turkish drama artists who have claimed fame in Pakistan due to authentic screen play, devoted efforts and captivating story which might result in these crops being ignored due to their pathetic rona dhona majboor bechari story lines and is hurting them to the core.
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Masaud Jul 14, 2020 02:03pm
Shukar kro ke turkey ki top model plus actress Esra Bilgic me Pakistani brand ke ambassador hone pr inkar nhi kia . Itne awards jeet chuki he wo! Or vese Esra bane ambassador ya koi or kya Q mobile tumhari apni company he ? Hum Esra ko hi ambassador ke tor pr dekna chahte he . Country ke base pr discrimination apko ATI he Hume nhi.
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Rubina Aleem Jul 14, 2020 03:30pm
I feel ashamed of such Pakistanis who feel threatened by our sweet and loving Turks. Stop biting nails and make yourselves worthy of being noticed. Dear Esra, please don't take any notice of such nobodies. We love you and your work.
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Hasan Jul 14, 2020 03:43pm
What about international brands in Pakistan? Should they be represented by the other nationalities or Pakistan.
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Imran Shabbir Jul 14, 2020 03:52pm
Whatever happened to art has no boundaries ? When you work on some international project then that ok but if some foreign actors wins a role suddenly same people get riled up. Double standard
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Faheem Jul 14, 2020 04:19pm
hypocrisy! why do pakistani actors become brand ambassador of foreign brands then? why remain silent on that?
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Ahmed Ali Jul 14, 2020 04:20pm
Pakistani dramas and entertainment content is no way near the quality of production, concept, story line, intensity of Turkish drama Ertugrul. If they want to be the brand ambassador, they need to move beyond useless topics circling around saas, bahu, piyar mohabbat, illicit relations allegations. Pakistanis also need to diversify their content from just showing the lifestyle of westernized and super rich elite. Sorry till then we are okay with Turkish brand ambassador.
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Salman Ali Khan Jul 14, 2020 05:42pm
It is their choice; and seems a very good one. Increase your level
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Salman Jul 14, 2020 05:43pm
Pakistani celebrities (or in this case, wannabe celebrity) should on from petty nationalism. We all celebrate when a Pakistani makes waves abroad. Please digest it if a foreigner makes waves locally. Eventually it's the content and quality that wins, not where the person is from.
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Khurram Jul 14, 2020 06:39pm
The director's, artists, writers, actor's.. all can keep their eyes closed as acknowledging the facts will kill them... they have all failed.. And lets be honest,.. foreign actors/models are far more popular now then most of the so called media celebrities. So ... just take a deep breath and accept your failure.
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Dr. Doctor Jul 14, 2020 06:58pm
Our country follows a rat race.
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Yasir. Hussei Jul 14, 2020 07:13pm
Then why do u travel outside of Pakistan? Or wear non-pakistani brands? or buy non-pakistani cars? Globalization is the name of the game. If you are competitively positioned, you can be selected. Meritocracy, bhhool gaye!
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Ali da Malanga Jul 14, 2020 07:14pm
This guy hardly ever makes any sense.
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Ukasha Rajpoot Jul 14, 2020 08:41pm
Its a legit question but this question and opposition should have actually started when PTV was actually dubbing and planning to air the series. Too late the hero.
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well wisher Jul 14, 2020 09:09pm
"Guduz" too is a great actor and should be roped in.
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Laila Jul 14, 2020 09:15pm
Time to explore acting projects outside Pakistan, Yasir and Pakistanis artists. Out your talent to the test. Be bold and step out of your comfort zone.
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Majid Jul 14, 2020 09:37pm
Too late for this objection.
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Sajjad Sarwar Jul 14, 2020 10:54pm
Who is Yasir Hussain?
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Zak Jul 15, 2020 03:43am
Turks are blood Brothers to Pakistan it's. Esra is loved by all Pakistanis. It's a non issue.
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ambreen Jul 15, 2020 04:18am
Calm down , she's everyone's favorite that's why .Work harder maybe u'll get to work in a Turkish ad and then everything will be fine .
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M Abdul Jul 15, 2020 07:04am
Too little too late? Acting and media content has never been about nationalism, in fact we have been brought up on foreign media, I don't think the list mentioned by this guy meets celebrity status yet...
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Laila Jul 16, 2020 02:06pm
Up your game, Yasir. Arts can't be a protectionist business and we can't live in a bubble isolated from outside world. The industry has been relying on the same recipe of dramas. Now there's competition. Although I do agree sponsorship for Pakistani national brands should be promoted by Pakistani artists. I mean Turkey or any other country would never pick a foreigner to promote their national brand. Anyhow maybe this will be a wakeup call hopefully
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G H A L I B J E E E Jul 16, 2020 04:40pm
Yasir comments makes sense
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