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"How does he mistake a 6'2" guy with someone a foot shorter?" questioned one Twitter user.

And we're wondering the same.

On Friday, Prime Minister's Special Assistant Naeem ul Haque tweeted a monochrome photo of Indian cricketer Sachin Tendulkar during his younger days... in an unfortunate mix up, he captioned it: "PM Imran Khan 1969."

It was, of course an honest mistake, but one that Twitter will not let him forget. Twitteratis did not disappoint as they took over and created similar memes.

Are you ready for this? It gets better as you scroll down.