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Zayn Malik just launched an Urdu-inspired fashion line. He tells us why

Zayn Malik just launched an Urdu-inspired fashion line. He tells us why

I wanted to give fans another facet of who I am, he says
Updated 12 Jul, 2016

After a song in Urdu, Zayn Malik takes out a fashion line that pays tribute to his South Asian roots.

With his debut album Mind of Mine, Zayn Malik has launched a corresponding fashion line - a 23-piece collection that prominently features the Urdu script. Words like 'Zayn' and 'Mind' are written in Urdu on hoodies and jackets.

Hoodies from the *Mind of Mine* line
Hoodies from the *Mind of Mine* line

Zayn talked to Vogue about his foray into fashion: "Everything was created with the idea that this is something I would want to wear. I wanted to approach this as an opportunity to extend my ideas as an artist, and to give fans another facet of who I am.”

About incorporating the Urdu script, he explained, “My family is from Pakistan, so having artwork in Urdu has huge significance to me.”

Zayn's girlfriend, model Gigi Hadid, was one of the first to model the Zayn bomber jacket
Zayn's girlfriend, model Gigi Hadid, was one of the first to model the Zayn bomber jacket

Also read: Zayn Malik and Gigi Hadid call it quits? Fans can't believe it

But his personal favourite is a shirt called Z-Day, in which the singer is shown escaping a burning city. The artwork has an apocalyptic touch and will remind rock fans of album art from the '80s, and for a reason!

To make that specific shirt, Zayn had enlisted the service of Mark Wilkinson, the man behind the artwork for Iron Maiden's last record.

The Z-Day shirt is Zayn's favourite
The Z-Day shirt is Zayn's favourite

“Working with Mark gave me a license to do something exciting conceptually with a lot of color and detail,” says the singer. “The art we created gives a nod to the vintage rock-band T-shirts but with my own concept.”

We've already seen Gigi Hadid rock the Zayn jacket. Here's hoping we look half as good as she did!

Comments

Ali S Jul 12, 2016 01:54pm
He could have at least used the proper Urdu script and not the Arabic one.
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sajj Jul 12, 2016 02:28pm
Nice! I like
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Careless Whispers Jul 12, 2016 02:50pm
Zayn .. in arabic mean Nice/Ok ... :)
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Asad Jul 12, 2016 03:13pm
Respect for Zain. Good to see you promoting Urdu language!
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Aamer Jul 12, 2016 03:26pm
We all are so Proud of him.
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Ady Jul 12, 2016 04:32pm
Good one, please also write in Punjabi as it is also Pakistani language ,
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M. Emad Jul 12, 2016 05:14pm
Looks like Arabic-inspired fashion . . .
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Zak Jul 12, 2016 06:13pm
Zayn,- you will be a greater phenominal success. And impressed to see you show the positive Pakistani art and culture to the world.
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Hasan Jul 12, 2016 06:59pm
@Ali S Pakistanis are full of negative, regional and ethnic biases.. I am pretty sure if his last name would be Khan or any evidence of The so called made up superior race of one region then comments would be like great, proud of him etc just like in the case of full praise of likes of Imran Khan, Afridi, Shahzad etc while bashing of all others in one way or another. Anyway This is how his name is written in Urdu. Persian, Arabic and Urdu scripts are similar. Even you should be thankful that he remember his roots eben tough he is not born here.
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Siddharth Jul 12, 2016 10:17pm
Best of wishes, although I am little pessimistic about this idea. Xenophobia is on the rise, specially in great Britain.
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Imran khan Jul 12, 2016 10:42pm
@Ali S he found only Arabic stencil....
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GA Jul 13, 2016 12:16am
You mean Arabic inspired. This is not Urdu script. But then again you have to appeal to all the abaya and white Arab robe-wearing Pakistanis on the streets of London, Toronto and New York to name few cities. Promoting Urdu and Pakistani national dress is too uncool for them.
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saqib mughal Jul 13, 2016 07:23am
Excellent news.. Finally some positive product of our country in international lime light.
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khan Jul 13, 2016 08:53am
its not Urdu but Arabic !
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Realist Jul 13, 2016 09:12am
@Ali S What do you mean? That is how you write Zain in Urdu. Aside from that, it looks bland though.
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ruby Jul 13, 2016 10:25am
Should have spelled his label Malik Sb in Urdu lol
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Pakistani Jul 13, 2016 10:28am
@khan what's the difference urdu is inspired from a arabic and has similqr script. Stop being negative appreciate him for promoting urdu and pakistan.
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Amer Rao Jul 14, 2016 04:42pm
I like Desi Touch.
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Bilal S Jul 16, 2016 08:43am
@Ali S Urdu can also be written in Arabic style, it's just a form of calligraphy at that point.
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