☰
Dove apologises for 'racist' body wash ad
Personal care brand Dove has apologised for an advert that showed a black woman removing a top to reveal a white woman underneath, following accusations of racism.
The three-second video clip appeared in the United States on the social networking site Facebook.
Dove said on Twitter that it had "missed the mark in representing women of colour thoughtfully" and deeply regretted any offence caused.
The body wash ad showed a black woman removing her top, revealing a white woman underneath. She then took off her t-shirt, showing a third woman underneath.
"Ready for a Dove shower? Sulfate free with 100 percent gentle cleansers, our body wash gets top marks from dermatologists," the advert said.