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Former Miss Universe Pakistan Roma Riaz issued a strong statement against online hate on Saturday after threats and bullying reared their heads during the race to find her successor.

Quoting comments from a post announcing the score for one of the top 20 finalists, Riaz shared an open letter to her Instagram account, saying no crown “is worth hatred”.

“Over the past few days, I have been the target of a paid and orchestrated campaign of online harassment. Male supporters of a Miss Universe Pakistan finalist have publicly questioned my ability as a judge, sent hate, and even posted threats promising to ‘make my life miserable’,” said the former Miss Universe Pakistan — who is one of the judges for the competition this year.

“A real queen,” she said, “does not encourage harassment, intimidation, or hate to advance her own ambitions”. She said real leadership was measured by how we treat others and this behaviour was contrary to the spirit of healthy competition.

Riaz said these threats were not acceptable and will be met with legal action if they continue. “Online abuse is not beyond accountability,” she said, tagging the Punjab Police and Chief Minister Maryam Nawaz.

“I chose to represent Pakistan with dignity, respect and unity. I will continue to do so,” Riaz said, adding that she would not let online pressure replace merit and that all judging was done “based solely on the official Miss Universe criteria”.

“To every young girl watching: never let someone convince you that bullying is the price of ambition. Pakistan deserves women who lift each other up not tear each other down,” she said, ending her message.

The comments Riaz quoted were from a post from the official Miss Universe Pakistan account announcing the judges scores for contestant Aneesa Sheikh. The contestant is appearing for selection again after failing to progress past the Top 20 stage last year.

Riaz wasn’t the only person targeted either, Miss Universe Egypt Deputy Director Kosh Himal Hewage — who is also a judge and rated Sheikh lower than Riaz did — was also called out.

Josh Yugen, the owner of the Miss Universe Pakistan franchise, responded to Riaz’s letter saying, “The most beautiful crown is one built on integrity. Kindness is never weakness, and respect is never optional. May every future queen remember that true leadership is measured by how she treats others — even in the face of adversity.”