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Pakistanis have a lot to say about Sanam Saeed at Cannes being called 'South Asian representation'

Pakistanis have a lot to say about Sanam Saeed at Cannes being called 'South Asian representation'

The star walked the red carpet in a custom Hussain Rehar outfit and later made it clear who she was representing.
18 May, 2026

Sanam Saeed walked the red carpet in Cannes on Friday in custom-made Hussain Rehar and everyone loved it.

The ensemble was inspired by white peacocks, with her outfit incorporating mukesh and zardozi embroidery with mirror-work, making Saeed shimmer in camera flashes like the star she is.

According to a post from Rehar’s brand, it took 50 artisans over 2,300 hours to finish the intricate handiwork.

The jewellery also kept to the theme, with the silver and diamond set including ear cuffs inspired by a peacock’s feathers. Flowers braided into her hair completed the look.

Everyone on X agreed she looked stunning and many felt that this was a major moment for Pakistani representation.

Some users from outside Pakistan also wanted a piece of the representation pie. In fact, they felt entitled to it.

Of course, Pakistanis were not having it and the clapbacks began flying across the border.

One user asked if the people wanting to claim Saeed and Rehar today were the same ones willing to throw hands over Pakistanis saying biryani was joint cultural heritage.

Others asked why users from across the border weren’t happy with India’s own representatives at Cannes — actors Alia Bhatt, Huma Qureshi, Urvashi Rautela and billionaire heiress Isha Ambani were among the many Indian names in town at the same time.

Some people insisted Saeed was indeed South Asian and there was nothing wrong with saying that, but the use of the label had to be reciprocal to be fair.

Then a user pointed out the golden rule for what label to use — or at least the rule used by the Indian side.

Of course, nobody bothered to ask the representative whom she was representing, choosing instead to make their own story around Saeed and her appearance. She made herself clear in an Instagram post on Sunday.

The star at the centre of all the drama said she was “a South Asian woman representing Pakistan and our heritage and craft”.

She said she walked the red carpet “for the women of Pakistan, for the ones who came before us, for the ones who are yet to come and for the ones [who] are never seen behind the scenes”.

Comments

Aqsa Aamir May 18, 2026 03:10pm
Ah, the old 'South Asian' label and a familiar love-hate relationship with a term that hyphenates us with those who only want to share the label when it's something good and pleasant and otherwise jump to a 'do not hyphenate us' mode literally every other time.
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Reality May 18, 2026 06:33pm
Lol follow it everytime then...also none of the southasians generated any attention this time at Cannes that includes the one or two Pakistanis too
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Ehsan May 18, 2026 06:35pm
Agree, we are too eager to tag along as south Asians, but our neighbors don’t do the same
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Logic May 18, 2026 08:45pm
No photographer looks interested
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Muneer Ahmed Memon May 18, 2026 10:24pm
Good and encouraging for others
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NYS May 19, 2026 07:34am
Gracious that you were at cannes red carpet, where you were representing the country
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Malaika Khalid May 19, 2026 12:30pm
Sanam Saeed didn’t just walk the red carpet; she represented Pakistani artistry with elegance and depth. Absolutely iconic.
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Malaika Khalid May 19, 2026 12:32pm
Sanam Saed was gorgeous on the red carpet, and the way she represented Pakistani culture was the peak of elegance and depth.
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Waseem May 20, 2026 09:36am
Just like they claim Nusrat Fateh Ali Khan Atif Aslam Nazia Hassan Noor Jahan but dont claim Gen Zia ul Haq and Pervez Musharraf its pick and choose with Indians. They deny Pakistan when Pakistan always belonged to the soil that became Pakistan or were invited by the founder. Even India recognized Pakistan in 1947.
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