Confidence is a lot more powerful than one might think. It is what differentiates you from the rest.
For some, it takes confidence to step out of the house in the morning. For some, confidence means looking at the mirror each morning and liking what they see.
For some, it may be work or school presentations that require confidence.
For Sohaye by Diners, confidence is the look you create to present who you truly are, the impression that lasts longer than one can imagine.
To help Pakistani women feel just that, the brand has collaborated with our ultra-confident and talented celebrity, Ayeza Khan for their latest Spring Summer collection.
Here's one of the many looks created for the campaign:
Building confidence with how you dress is one way to boost self-esteem. And the brand is showing us how much of an impact your overall look can have on your mood and the way others perceive you.
The brand has recently launched a DVC which features a series of models along with Ayeza Khan.
Watch it and see for yourself how the outfits uplift their moods and makes them feel more confident than ever.
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