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Sohaye by Diners and Ayeza Khan want women to wear their confidence this summer

Sohaye by Diners and Ayeza Khan want women to wear their confidence this summer

The brand's latest Spring Summer 2022 collection is now available online and in stores.
Updated 01 Mar, 2022

Confidence is a lot more powerful than one might think. It is what differentiates you from the rest.

For some, it takes confidence to step out of the house in the morning. For some, confidence means looking at the mirror each morning and liking what they see.

For some, it may be work or school presentations that require confidence.

For Sohaye by Diners, confidence is the look you create to present who you truly are, the impression that lasts longer than one can imagine.

To help Pakistani women feel just that, the brand has collaborated with our ultra-confident and talented celebrity, Ayeza Khan for their latest Spring Summer collection.

Here's one of the many looks created for the campaign:

Building confidence with how you dress is one way to boost self-esteem. And the brand is showing us how much of an impact your overall look can have on your mood and the way others perceive you.

The brand has recently launched a DVC which features a series of models along with Ayeza Khan.

Watch it and see for yourself how the outfits uplift their moods and makes them feel more confident than ever.


This content is a paid advertisement by Sohaye by Diners and is not associated with or necessarily reflective of the views of Images or Dawn.com.

Comments

Laila Mar 02, 2022 08:17am
I can't stand Ayeza Khan who is apparently in many simultaneously running TV advertisements and now this. So no thanks. I'll pass!
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Juman Mar 02, 2022 02:23pm
Once I was in Park Towers Mall and I wanted to have food so I went to Diners.
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Ran Qasim Mar 03, 2022 10:41pm
It's a very good brand
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