Images

03 Jan, 2020

Director and actor Yasir Nawaz is stepping into the food business with the upcoming launch of a new restaurant, The Forest.

Images spoke to Yasir to get some more details.

A photo posted by Instagram (@instagram) on

“I’ve had an idea and desire to open a restaurant for a long time but never had the courage to enter the business. I love food and eating, and I made the decision to open a restaurant,” shared the Wrong No. director.

“To tell the truth, I don’t work a lot these days when it comes to acting, production and directing and wanted to open a business. I’ve never done something like this before. I contacted a friend and artist who’s already in the food business and asked him for advice on how to open and run a restaurant. He was looking to expand and so we partnered up to open one up on the Clifton side [of Karachi]. That’s how it all started out.”

The restaurant's main focus will be desi food.

“In Pakistan, the most popular foods to eat out are BBQ, karahi and so on; see Kolachi or BBQ Tonight for reference. We’ll be serving continental too but our main focus will be desi foods like karahi, daal makhani, and so on,” he revealed.

“Our biggest priority is taste, so we’ve got several specialised chefs and had them audition before bringing them onboard, and we’ve chosen a soothing and romantic ambiance with old trees. We hope people will like it.”

Admitting that he's stepping into uncharted waters, Nawaz says he's having fun with it though.

“The food business is competitive and a completely different world compared to film. I’ve really enjoyed the experience and getting to know its different sides."

Comments

M. Saeed Jan 03, 2020 04:55pm
After spending well and earning enough in the productive time in acting, it is time to start something that can continue for the erst of the time. And, food is a never ending business.
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Imran Jan 03, 2020 07:30pm
All the best Yasir Bhi
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Taj Jan 04, 2020 07:34am
Can people afford?
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Chris Roberts Jan 04, 2020 07:52am
All the best to Yasir. Having friends in the restaurant business, I would say that you REALLY have to be passionate about it as it's extremely demanding and you have to monitor everything, including seeing that the chefs are maintaining the set standards for the consistent quality of the dishes. There are also a lot of expenses, and even more so if the focus is on quality ingredients. Looks like Yasir is ready for the challenge!
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N abidai Jan 04, 2020 08:21am
He should invest in films and dramas ,because there are others who can do food bussiness ,talented directors are few !
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