After Bollywood content, Pakistan bans Indian TVCs

As of immediately, any advertisement carrying Indian actors or characters is prohibited on Pakistani TV.

Updated 15 Aug, 2019

PEMRA has imposed a ban on all Indian TVCs on Pakistani television.

According to its latest statement, any Indian advertisements or ads featuring Indian actors/characters are now prohibited from being aired on electronic media.

"In the wake of recent escalation in tension between the two neighbouring countries on Kashmir issue, Government of Pakistan has announced to celebrate Independence Day on August 14, 2019 as 'Kashmir Solidarity Day', however at the same time, advertisements produces in India carrying Indian actors/characters/talent are being aired on Pakistani media, negating the state policy," says PEMRA in the latest statement.

The statement included 11 multinational brands whose content was banned from running on Pakistani TV "with immediate effect."

"Moreover, ban on airing of aforementioned advertisements shall remain in field till the time such advertisements are replaced by the advertisements produced in Pakistan, carrying Pakistani actors/characters/talent are duly approved by PEMRA through Pakistan Advertisement Society (PAS)."

Comments

Equinox1 Aug 15, 2019 04:55pm

Good move. This way the local industry would also get s boost up.

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Pure ind Aug 15, 2019 05:06pm

It's sad that arts & politics are being mixed. Pakistan always mentioned it.

Insaafian Aug 15, 2019 05:06pm

Wonderful...I hated those Indian ads

Imran Ahmed Aug 15, 2019 05:11pm

Ought to have been done long time ago. It must include the voice overs in TV ads. Their cheesy accent is hard to miss and irritating. As for the naïve millenials, world is a nasty dog eat dog world...hopefully the latest development has educated them that a smiling, head nodding person may often have very dark agenda and the soft image is usually a mirage behind a sinister idea.

Jay Aug 15, 2019 05:23pm

And how will this move help??

Rajiv Aug 15, 2019 06:17pm

No one wants to be associated with Pakistan. Thank you, hope this continues for ever.

Ehsan Aug 15, 2019 06:38pm

Good decision, we should have our own stars.

Haramullah Aug 15, 2019 06:50pm

Good decision, Indian talent should be banned.

Karachite Aug 15, 2019 06:59pm

Good work....

AZAM AKBAR Aug 15, 2019 07:01pm

Good step.

Kumar(Varanasi) Aug 15, 2019 07:18pm

Very good.Excellent. All Pakistani, here by,should take a solemn pledge today ,that they would, never, ever watch any Indian film , in their life. Also, they would , report on any one who , surreptitiously try to watch these enemy films on YouTube.

F Aug 15, 2019 09:55pm

Good

Faraz Aug 16, 2019 12:27am

This nation is indebted to this government for adopting a clear strategy and approach towards India

kabeelakhan Aug 16, 2019 12:19pm

@Rajiv grapes are sour!

LP Aug 16, 2019 04:45pm

Wake up guys! The people in both countries are same..culture, language, skin color, food etc. To breathe so much venom towards each other is uncalled for Calling their accent irritating ? Similar accents too.