Screenwriter Asma Nabeel passes away

Asma Nabeel, the popular screenwriter of serials such as Khaani, Khuda Mera Bhi Hai and the film Maan Jao Na, passed away in Karachi. The news broke on social media late Thursday night as celebrities and fans started posting their condolences.

The news was posted on her Instagram account along with a funeral announcement.

Nabeel was a fierce breast cancer awareness advocate after her own experience fighting and beating the disease. She recently starred in a video campaign done by Ali Xeeshan called 'Pardeh Mein Parwah' which highlights the prevalence of breast cancer in Pakistan.

Her production house, Crew Motion Pictures, also announced the production of the feature film Fly that aims to tackle the taboo subject of breast cancer on the big screen.

Before her debut as a screenwriter, Nabeel was quite the big name in the advertising industry, having worked for some of Pakistan's biggest advertising agencies.