Published Apr 14, 2017 02:51pm

Sonam Kapoor reacts to Abhay Deol's social media campaign against fairness creams

The actress lashed out by posting a photo of Esha Deol, Abhay’s cousin endorsing a skin whitening cream
The actress lashed out by posting a photo of Esha Deol, Abhay’s cousin endorsing a skin whitening cream

On Wednesday, Abhay Deol ruffled quite a few feathers in Bollywood when he put out a series of sarcastic posts on Facebook questioning the part Bollywood celebrities play in perpetuating the idea that fair skin is better.

He criticised bigwigs like Shah Rukh Khan, Deepika Padukone and John Abraham. But one of his "victims" decided to lash back.

Sonam Kapoor, who Deol had also named for endorsing a fairness cream, lashed out at the actor by tweeting a picture of his cousin, Esha Deol in an ad for a skin whitening cream.

In the now deleted Twitter conversation, Sonam, along with the photo of Esha Deol wrote, “@AbhayDeol I appreciate and concur with your views and would like to know your thoughts on this as well."

Deol simply replied: “Is wrong too. For my views read my post."

Kapoor also clarified where she stands on the issue currently.

"I shot this campaign ten years ago and didn’t understand the ramifications. Thank you for bringing this to the forefront ," she shared.

"More power to you @sonamakapoor maybe you can use your power as well to take this further than the forefront," responded Abhay.

However, as Twitteratis know no bounds, followers kept trolling the Neerja actress.

“Did anyone bother reading this tweet or just want to troll... I think it’s important to know the whole picture before jumping to conclusions," tweeted an exasperated Kapoor before she deleted the Twitter exchange.

Abhay also responded to his spat with Sonam, reports India.com: “Honestly I didn’t care what people from the fraternity think because this is not about me or them. I have nothing personal against them. I put up the post because I was tired of celebrities and brands telling me that they are simply propagating a regressive message which has existed in our society for hundreds of years. The frustration comes from the fact that by cashing in on it we’re only perpetuating it further. So, since this is not about Sonam and me, let’s stick to the issue at hand, shall we?”

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Comments (6) Closed



Thoroughthinker Apr 14, 2017 03:14pm

Other man's assets are always better. What people do the sunbathing to tan their skin brown and the brown skinned strive to get skin bleached to fake white.

IQBAL Apr 14, 2017 05:02pm

These celebrities promote products for money only, which they themselves wouldn't even touch in their lives. Millions of people fall pray to this being their fans and use such products. They can do anything for money sans morality. If they have little morality left, they should promote products which they actually use or are atlas sure about the quality.

DW Apr 14, 2017 07:27pm

I am sorry but indian's obsession with color is out of control. North vs South Indians and Bollywood vs an average looking Indian is a bit too much. Get over it!

Ashfaq Apr 15, 2017 12:03am

@DW you got the brush. Paint the entire canvas with a single colour. #brilliant (pun intended)

Rani Sharma Apr 15, 2017 04:41pm

Why is skin whitening any worse than the skin darkening that white people indulge in?

SM Apr 15, 2017 09:01pm

@Rani Sharma. White people do not sunbathe to get their skins brown ,they do it to get vitamin D , tanning is by product . AND now Asians in Europe also sun bath to top up vitamin D .