Nomi Ansari and Pink Tree Company brought colour to the ramp on Day 3 of FPW
All Pakistani designers really wants to show on the catwalk is bridal-wear.
They want to shower bling onto fabric and wax lyrical about sequins, craft and Swarovski crystals and if they are good at it – and if they’re lucky – they’re able to attract in a steady clientele and earn big profits. Basically, wedding-wear’s lucrative potential is what makes the wheels of Pakistani fashion go round and round.
It was, then, a smart move by the Fashion Pakistan Council (FPC) to dedicate the third and final day of Fashion Pakistan Week (FPW) entirely to summer bridals. If that’s what designers want to show and what the audience wants to see, then why not slot it for an entire day?
Read: Young fashion brands showed promise at Fashion Pakistan Week Day 2
Also, dividing wedding-wear and pret into different days streamlined the shows. The fashion no longer ran in a confusing, haphazard assortment. Pret and luxury-wear was the focal point on the second day and on the third day, you braced yourself for a steady flow of bling.
To be honest, as a critic, I really don’t look forward to a show dedicated entirely to bridals. More often than not, it means that a constant parade of shimmer and floral embroideries will dominate the catwalk, frequently without any coherent geometry or design to them. Halfway through an event, I have often felt cock-eyed by all the endless, uninspiring catwalk glitter.
And here’s an insider’s secret: all you have to do is throw around a few words, like ‘stunning’, ‘Swarovski’ and ‘sequins’ and you could be declared a bona fide reviewer of bridal fashion. This is just how predictably commercial a fashion week dedicated to bridals tends to be – unless the opening act of the day is by Nomi Ansari.
Then, as was the case this time at FPW, there’s magic in the air…