FPW Day1: Gulabo, Wardha Saleem make up for a late start and repeat collections
On its first day, Fashion Pakistan Week (FPW) commenced with a whole lot of razzmatazz.
Some credit for this goes to the designer line-up for the day, which included some of Karachi’s most well-loved brands. Also, one has to acknowledge that the Fashion Pakistan Council has been playing quite a few of its cards right: a social media team that has been making sure that enough buzz is generated on Instagram and Twitter, some regular sponsors in place, a strong media attendance and Nabila’s N-Pro playing magician backstage.
It doesn’t mean, though, that Day One was fabulous.
Yes, some of the opening acts were great but following them, there were bouts of run-of-the-mill fashion liberally splattered throughout the line-up. The show started extremely late which always manages to put a spanner into all the excitement that has hitherto built up. The audience fidgeted as the clock inched towards an exhausting 11 pm and one wondered precisely how the foreigners in attendance were coping with the late timings.
FPW this season is taking place in collaboration with the Trade Development Authority Pakistan (TDAP) and visitors of the ongoing TEXPO formed a large proportion of the first day’s attendees. This meant that many of them actually hailed from textile backgrounds – a pleasant change from previous such events where businessmen from pharmaceutical and agricultural fields would be invited to see our much-hackneyed ‘softer side’.
It is hoped that some business deals – or at least related talks – could be struck following FPW.
Quite a bit of focus was on Oliver Lapidus from France – son to the well-known Ted Lapidus although he says that he isn’t involved with the brand anymore. Seated in the front row with TDAP’s Rabiya Javeri one wonders what he thought of the day’s fashion fluctuations.
Aside from the fashion, perhaps the foreign contingent would have been more impressed had the show started on time and consequently, ended on time.
Needless to say, it would certainly have impressed us.
To be fair, though, there were some definite fashion highs in Day One … and then some lows. Here’s what we thought:
Deepak Perwani
Deepak Perwani’s ‘Fix It’ collection from the PFDC Sunsilk Fashion Week (PSFW) was tweaked and extended for the runway, and it depicted the designer in his element.