Retail paradise: Lahore's Bargain Basement Sale boasts 126 brands
Organiser Nuria Rafique dishes on BBS' 2015 edition being held at Lahore's Nishat Hotel on Sunday
For years, we have heard about friends and family braving the cold and battling crowds in the United States to grab unbelievable discounts the day following Thanksgiving, that is Black Friday.
Now, Pakistani stores are finally jumping onto the bandwagon. This year brands across Pakistan are embracing Black Friday as a day to grant shoppers massive markdowns.
Looking at all these Black Friday sales, are we experiencing mild cultural confusion? Yes! Do we care? No!
Here's a definitive list of brands slashing their prices... get ready, set, shop!
Here's hoping this gains momentum and becomes an annual tradition of our own; we could get used to the retail therapy.