Are low/zero calorie sweeteners detrimental to health? Here’s what researches say
Let's find out if nonnutritive synthetic sweeteners can help us indulge in our favourite desserts - minus the guilt.
Here's all you need to know about Bisconni Music's artist lineup for episode two
The episode features stellar performances by Haroon Shahid and Nimra Rafiq, Sajid and Zeeshan, and Mirage the band.
Our favourite TV actors will sing for Kashmir Beats' first episode tonight
The episode will be featuring Faysal Qureshi, Xarnish Khan, Faryal Mehmood and Imran Abbas.
These celebs and influencers are inspiring women to follow their dreams with Sunsilk's latest campaign
The message #ShaanSeShine, is reminding us that girls have the power and ability to achieve all they want.
These influencers are reminiscing some of their favourite memories from the LUX Style Awards
The platform is all set to air the 19th edition of LSA tomorrow at 8pm.
This brand washed a giant stained T-shirt in Lahore, proving it's the ultimate Daaghon Ka Champion
Surf Excel freed its #100HourDaaghBillboard of giant, greasy stains in just one wash.
Kashmir Cooking Oil is celebrating desi traditions and values for its latest campaign. Here's how
The TVC narrates a beautiful story that redefines the true meaning of a 'Bara Ghar'.
National Ketchup Factory is ensuring learning and fun go hand in hand for Pakistani kids
In conversation with the marketing team at National Foods, we set out to figure how the show is promoting e-learning in Pakistan.
Bonanza Satrangi becomes the first e-store in Pakistan to introduce Augmented Reality
The new AR feature allows for a more user-friendly experience with some uniquely interactive shopping features.
Coca Cola's latest campaign says Karachi Love Hai Jani. Here's why we agree
The campaign is an ode to what we'd call the most resilient and boisterous city of Pakistan.
J. introduces WhatsApp chatbot to innovate customers' online shopping experience
JBot is a round-the-clock, WhatsApp-enabled shopping assistant that offers real-time solutions to customers.
Here is how local celebs and influencers helped CaC-1000 PLUS raise awareness about World Osteoporosis Day
Celebs like Ayeza Khan, Iqra Aziz and others are out to educate Pakistan on the hazards of low calcium intake.
Shan Foods and foodpanda are helping home chefs follow their culinary dreams. Here's how
The collaboration enables home chefs to begin their entrepreneurial careers through an official platform.
Winterland Karachi is reopening with complete Covid-19 SOPs in place
Check out why the city's only snow-themed park is number one on our list of plans for the coming weekend.
7 budget-friendly kitchen upgrades you won't regret down the line
Interwood Kitchens offer a range of sleek, minimalist designs to make our modern kitchen dream come true.
23 News just released its latest episode of 23 questions with Bilal Lashari
The director revealed exciting details about his upcoming projects, particularly Maula Jutt, in a single-shot episode.
Here's why Shehzad Roy is presenting Pakistan's national anthem with his mask on
The powerful rendition reminds us that the pandemic is far from over and preventive care is still important.
We asked our followers to share ideas on how to spread joy - here are some of our favourites
The spirit of helping others and sharing kind deeds and happiness is what everyone in Pakistan needs right now.
What's inside the mysterious Ariel #GreenBox?
Ariel's recent campaign gives a very important message: working for the home is everyone's equal responsibility.
Dolmen Mall wants you to celebrate Azaadi, but stay safe
Customers can enjoy sales and discounts, and participate in both virtual and in-mall Azaadi festivities.