In conversation with the dreamer, Natasha Humera Ejaz
Natasha Ejaz’s dreamy music video for her latest song ‘Khwab’ was released on social media on Sunday.
Trained in different forms of dance from hip-hop to kathak, Natasha shows her prowess and breadth of skill in the video.
When you first watch the video, you wonder what Natasha is trying to do?
Although dance is not everyone’s cup of tea, it is one of the most visceral art forms and works well with this song.
You witness a shift in the mood from day to night, as the song progresses from mellow and warm to heavy and resounding. With this change, you also notice Natasha’s performance become more impassioned.
The quick cuts, lighting and colour treatment gives the video that dream-like quality, and helps it correspond with the theme of the song.
The video was co-directed by Natasha and Shahrukh Khurshid, who also did the cinematography. Natasha’s drummer Ali Junejo and Salik Abbasi have ably handled the post-production, making this tricky, possible hit-and-miss, a success.
Natasha is also working on her music video for 'Raqeeb', for which she is collaborating with Kohi Marri.
This video will be premiered at Natasha's EP launch in the first week of December, for which she has planned installations to go with every song. The idea is for people to walk in and have a visual experience instead of a standard band performance.
We grabbed a cup of coffee with Natasha and chatted about Khwab's unusual shoot and her upcoming EP.
Images: How is 'Khwab' different from your other music videos?
Natasha: I think I've grown a lot in the last three years, so everything that I did prior to this has been really cute and adorable, according to most people. This one is darker, has a little more spunk to it. There's absolutely nothing other than dance being explored in it, so that’s really interesting.
Images: You’ve been dancing for a while...
Natasha: I’ve been dancing since a really long time and have been missing it, so I thought of just shooting it. Ali Junejo and Shahrukh Khurshid shot it, so I said I’ll get some dance practice and you’ll get some shooting practice, and if we can find a narrative in the end, that'll be great.
Images: What was it like to shoot the dance video?
Natasha: We just decided on a Saturday that I will dance on Sunday. It was just me wanting to improvise, so we had no plans.
It took a lot of trust from these guys because I said, 'I’m just going to do these things. Shoot them.' They had no idea what was going through my head or what was the story possibly could be. I sat with Ali Junejo on the edit for a really long time. and [pieced together a] basic narrative.
The shoot itself was very tiring because I was dancing from 11am to 12am. The light started changing since we started in the daytime [and at one point,] they told me to finish the video in the next hour. I [couldn't] because we [wouldn't have had] enough content, so I said let's break for two hours and let nightfall come. We lit up the studio and completely warped the concept. That’s how the video's daytime/nighttime split came about.
Images: Have you explored the song's concept through the choreography, or is the music just an aural backdrop for the dance?
Natasha: The choreography is [inspired by] the lyrics. If you pay attention to the song, it's basically like a personification of a dream and the interaction between the person who's dreaming and the dream itself. So we wanted to depict that as much as possible.
The entire video takes place in a dance studio, so the dancer is symbolic of the spiral we find ourselves in. You keep hoping, keep dreaming, keep waking up, there's reality, it hits you and at some point, you're like ‘Hey! Optimism!' and you go back into it.
Images: Is the song about finding yourself?
Natasha: It’s more about realizing where you are at. Just realizing the matrix that we live in, the spiral that we live in, the delusions that we live in...