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What's it like to eat at a pop-up restaurant? Nom Nom showed Lahore
With new eateries popping up seemingly everyday, two culinary enthusiasts introduced the novel concept of ‘pop-up’ dining to Lahore’s bourgeoning restaurant scene.
The idea behind it is simple - a pop-up restaurant is a makeshift, temporary eatery that sets up shop for a few days or even weeks using an existing space and then disappears.
It’s a food trend that has become increasingly popular worldwide, as it offers a cost-effective, low-risk means of testing the waters to aspiring restaurateurs, and a one-of-a-kind dining experience for their customers.
Nom Nom — a pop-up restaurant, a momentary delight
Presented by a partner duo, Imtisal Zafar and Misha Rehman, the enterprise called ‘Nom Nom’ lasted three days from 6th to 8th November and garnered a lot of attention.